Do Mobile Subscribers Flock Together? Then Why Do T-Mobile Subscribers Favor IM and AT&T Subscribers Mobile E-Mail?

Mobile IM is popular at T-Mobile

Mobile IM is popular at T-Mobile

This theory makes no sense to me. But according to a study at ABI Research, T-Mobile subscribers in the U.S. are the most frequent users of mobile instant messaging.

And AT&T and Sprint subscribers are the greatest users of mobile e-mail. Meanwhile, Verizon wireless customers adopters of picture messaging services more than others.

The study was released Tuesday and observed that technology adoption doesn’t always follow expected usage patterns. A high percentage of T-Mobile subscribers, for instance, work in offices and favor the use of mobile IM even though they probably have PCs in front of them and could use the computer just as easily as the phone.

Demographics drives adoption, the study found.

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