Joining the social widgets race, Facebook unveiled a Comments Box add-on for third-party Web sites that channels comments back to a user’s Facebook page.
“With the Comments Box, Facebook users on your site can comment on your content, post those comments to their profiles, and share them with their friends on Facebook,” said Rau C. He on the company’s developers blog.
Facebook's comments box
The box is designed to help site developers introduce social Web features to their online properties, He said.
The add-on makes use of Facebook Connect, a sign-on service that lets Facebook members log into other sites with their Facebook IDs and comment using the real names and Facebook profile photo.
Since Connect was launched in December, more than 6,000 developers have used it, with some of their sites experiencing a 40 percent to 50 percent increase in the number of posted comments, Facebook said.
This is cool and keeps Zuckerberg’s Law multiplying the amount of (fill in the blank) people are sharing online.
[...] Facebook Unveils Comments Box Widget For Third Party Sites … [...]