It is an open secret: some Americans do visit pornographic Web sites as part of their use of the Internet. However, it is not well known whether there are differing degrees of online porn consumption based on U.S. geographic regions. A recent study titled “Red Light States: Who Buys Online Adult Entertainment?,” by Harvard Business School Professor Benjamin Edelman, digs in an attempt to find answers.
Just over a third of Internet users visit at least one adult Web site each month, says Eric Sinrod
Professor Edelman’s methodology behind the study was to analyze credit card data from 2006 to 2008 regarding payment for online adult entertainment based on the postal codes of the purchasers. After adjusting for relative populations and accounting for broadband Internet access between states, the study does not reveal a remarkable difference between the states with the most and least online pornography purchases.
There nevertheless were some interesting findings. For example, the largest relative online porn purchasing state was Utah, which averaged 5.47 adult content subscriptions per 1,000 home Internet broadband users. Montana, on the other hand, came in last as an adult entertainment purchasing state, with 1.92 adult content subscriptions per 1,000 home Internet broadband users.
What are the reasons for these differences in terms of apparent consumption? Well, there could be other unaccounted for factors at play. For example, it has been reported that hard copy pornography tends to be more difficult to obtain in Utah than other states, and that many adult entertainment companies will not ship materials to Utah based on tough state and local laws. As a result, it is possible that a greater percentage of people in Utah than other states who seek adult content will turn to the Internet, because other sources are less available.
Perhaps of greater macro interest is that the study documents that 36% of Internet users visit at least one adult Web site each month, as of June 2008. An average visit to an adult site goes for 11.6 minutes, and of people who access at least on such site a month, they actually visit adult Web sites an average of 7.7 times per month.
Bottom line, while there may be some minor differences between states in terms of online porn consumption that may be caused by differing variables, Americans generally have a fairly large appetite for Internet adult entertainment and that industry, even though subject to certain legal regulations, likely will not disappear any time soon.
This column was written by Eric Sinrod, an attorney at Duane Morris and a guest blogger on TechPulse 360. It was originally published on Findlaw.com.
mhmQzw jnT3bz8Qpgj62BaK3ldfTm
kk
This is test comment to your article.
Thanks for reading our blog.
Some great points you make here.
Hey, fantastic article! I will bookmark this one! Thanks
woa, perfect. it seemly good for apply
Our renters moved out several months ago and left us with a mess to clean up. Not only have been there holes in the wall, they also destroyed doors, window frames and carpets. They had been extremely smart and covered up the harm with pictures, posters and curtains so we didn’t realize the extent in the damage until they have been gone. Now we are fixing up the house so we can rent it again. Thankfully, this employment is very much easier as we have a laptop with wireless capabilities. We are capable to Watch High Quality Porn! as well as other shows so we’re entertained even though toiling away. It is fantastic that the Web offers items of this nature.
I really appreciate the work that you put into your blog. It really shows. Thanks