Research in Motion expects to unveil its App World store for Blackberry mobile applications this month, though it won’t offer a specific date.
“Very soon,” is all Senior Vice President Alan Brenner would say during an onstage interview at the 2009 Wireless Innovations conference in Silicon Valley.
Store will have quality and quantity, says Alan Brenner
What Brenner did say is that the smartphone maker expects to have both the quality and quantity of applications to attract users. He also said RIM will store applications in the cloud for users to download as often as they would like.
The use case goes like this. Suppose a user deletes an application. He or she can download it again for free. Or perhaps users have purchased more applications than they can store on their phone.
They can manage their applications in the cloud, deleting existing ones to make room for new ones and then reloading the old ones when they are through.
“We expect to have many high quality applications,” he said. “We expect to have the numbers, too.”
