MySpace Slumps In February; Facebook, Tagged Soar

March 13, 2009

Even social-networking sites can feel the blues.

Growth in traffic rose a reasonable 4 percent in February, compared with last year, but fell 1 percent from December as the world was gripped by the economic crisis, says Hitwise.

Facebook soared during the month, taking it out of the hide of MySpace as older users migrated from the News Corp. property to Mark Zuckerberg’s brainchild.

Traffic to Facebook grew 149 percent while MySpace visits fell 28 percent. Traffic to Tagged skyrocketed 280 percent.

According to Hitwise, the market share ranking among the top social networking sites are as follows: MySpace, 52.2 percent; Facebook, 36 percent; Tagged, 2.5 percent; and MyYearbook, 1.6 percent.

MySpace had the highest amount of time spent on-site: 29 minutes, 38 second.

But here is the most interesting observation. People 18 to 34 make up between 54 and 59 percent of people using Facebook and MySpace. People 35 and older prefer Facebook. Traffic among these older adults increased 23 percent on Facebook while falling 2 percent at MySpace.

Seems Rupert Murdoch can’t related to people his age.


Facebook Targets 200 Million Members; Is This A Joke?

February 27, 2009

As founder Mark Zuckerberg discussed the democratization of his brainchild, Facebook, on Thursday, he casually dropped a company goal for 2009 – 200 million members.

Facebook grew by 5 million users a week in January, so 200 million could be just around the corner

Facebook grew by 5 million users a week in January, so 200 million could be just around the corner

Hopefully the social-networking site will pass the mark this year, he said, as he announced that current members will be able to comment and vote on privacy and other “terms of service” guidelines.

But this is hardly a leap of faith – or much of a leap of any sort.

As of Feb. 17, Facebook had more than 175 million members, with growth of 5 million members a week in January. If that growth pace continues, Facebook will reach the 200 million mark by the end of March.

If growth falls to half that pace, 200 million members will have signed up by early May.

So what will Mark and company do for the rest of the year?

A December goal of 400 million members would be much more impressive. Or should we expect Facebook’s blistering growth to slow considerably as the year wears on?


New Facebook Statement Of Rights Preserves User Privacy

February 26, 2009

Facebook’s new terms of service – now called a Statement of Rights and Responsibilities – preserves the user privacy the company had sough to amend a few weeks ago.

In the six page document, reduced from nearly 40 pages of legalese, the company backs away from the claim it can use a member’s personal content as it sees fit.

The new Statement of Rights and Responsibilities is written in English, not legelese

The new Statement of Rights and Responsibilities is written in English, not legelese

Facebook had tried to impose these conditions earlier this month with the altered terms of service. The changes were met with an outcry from privacy groups.

In the new Statement of Rights and Responsibilities posted on Thursday, “we make it clear that users own all of their content,” the company said in a post on its site. “Second, we removed the terms “perpetual” and “irrevocable” from the license grant” for personal content.

The new document similarly limits Facebook’s use of personal data by saying it is subject to a member’s privacy settings, a further enhancement of privacy rights.

It also resolved a final controversy. When a member leaves Facebook, his or her content is eventually deleted from the site, the new statement says.

“When we did (the earlier changes) we made a few mistakes,” says site founder mark Zuckerberg. “Being as transparent as possible is a really valuable thing.”

Facebook members are able to comment and vote on the new policy before it is adopted.


Facebook Takes Extraordinary Step By Giving Users A Voice On Site Policies

February 26, 2009

Facebook created an extraordinary Web presence by giving members a place to link to friends, post personal information and see the personal information of others.

We have to hold ourselves to a higher standard, says Mark Zuckerberg

We have to hold ourselves to a higher standard, says Mark Zuckerberg

Now it is taking another exceptional step: it is giving users the opportunity to review, comment and potentially vote on policy changes proposed for its terms of service.

The change isn’t pure altruism. Earlier this month, the company changed its terms of service to give it greater freedom with the personal data people post on the site, even after they cancel their memberships. The policy changes unleashed a firestorm of protest from privacy groups.

On Thursday, Facebook said users would have a role in determining future policies.

“I think we really underestimated the sense of ownership Facebook users have in the site,” said founder and CEO Mark Zuckerberg said on a conference call. “We have to hold ourselves to a higher standard.”

The company’s plan will offer users the opportunity to review changes before they are enacted and to comment. Based on the number of comments – and how controversial a change becomes – a vote will be held, most likely giving members the chance to pick from a number of options.

“It will help strengthen the community,” said Zuckerberg. “We can’t just put up new terms of service without everyone’s permission.”


Facebook Clarifies Privacy Policy: You Can’t Take It When You Go

February 16, 2009

Two weeks ago, Facebook posted revised terms-of-service guidelines on its Web site. On Monday, it tried to squelch a tempest that has blown up around them.

The changes give Facebook the right to keep and use information a user has created and posted, even after the person has terminated his or her membership.

Without ths license, Facebook couldnt help people share information, says Mark Zuckerberg

Without ths license, Facebook couldn't help people share information, says Mark Zuckerberg

One new section, reported on this weekend by the Consumerist blog, reads as follows:

“The following sections will survive any termination of your use of the Facebook Service: Prohibited Conduct, User Content, Your Privacy Practices, Gift Credits, Ownership; Proprietary Rights, Licenses, Submissions, User Disputes; Complaints, Indemnity, General Disclaimers, Limitation on Liability, Termination and Changes to the Facebook Service, Arbitration, Governing Law; Venue and Jurisdiction and Other.”

Previously, users of the social networking site had the right to remove their content at any time.

On Monday, founder Mark Zuckerberg said in a blog post the company won’t share personal information against a user’s wish.

At the same time, there is no system today that lets someone share an e-mail address, for example, and then control what the person receiving the address does with it.

Zuckerberg writes: “When a person shares information on Facebook, they first need to grant Facebook a license to use that information so that we can show it to the other people they’ve asked us to share it with. Without this license, we couldn’t help people share that information.

“When a person shares something like a message with a friend, two copies of that information are created—one in the person’s sent messages box and the other in their friend’s inbox. Even if the person deactivates their account, their friend still has a copy of that message. We think this is the right way for Facebook to work.”


Facebook Paid $65 Million To Settle Suit Over Founding Of Site

February 10, 2009

Facebook appears to dished out 65 million to secretly settle a law suit claiming that founder Mark Zuckerberg stole the idea for the wildly popular site from fellow Harvard classmates.

ConnectU founders Cameron Winklevoss, Divya Narendra and Tyler Winklevoss

ConnectU founders Tyler Winklevoss, Divya Narendra and Cameron Winklevoss

The news was reported by the law blog, the Recorder, which spotted an advertisement attorney Quinn Emanuel put on a law firm Web site touting the agreement.

The ad claims: “WON $65 million settlement against Facebook.”

The dispute began when Cameron and Tyler Winklevoss and Divya Narendra, founders of ConnectU, hired Zuckerberg to help develop a dating site for students. They sued in 2004 claiming Zuckerberg had used information from the project to start his own site.

Facebook initially agreed to settle the matter last year by buying ConnectU. Several months later, a federal judge in San Jose tossed out an appeal to reopen the settlement.

ConnectU had fired Emanuel and are battling over fees, with Emanuel seeking $13 million.


Facebook Now Has 150 Million Active Users In 170 Countries

January 7, 2009

Facebook founder Mark Zuckerberg said Wednesday that 150 million people are now active users of Facebook with about half of them going to the social networking site every day.

Webs potential is to make the world more open, says Mark Zuckerberg

Web's potential is to make the world more open, says Mark Zuckerberg

“If Facebook were a country, it would be the eighth most populated in the world, just ahead of Japan, Russia and Nigeria,” Zuckerberg said on the company’s blog.

While it is not a principality, it does have members in 170 countries and territories who use more than 35 languages, according to the blog entry.

And they are not limited in age to college students, among whom Facebook got its start.

The company’s social strategy: “The full potential of the web is to make the world more open, so everyone has a voice and can share what is important to them.”


Facebook Adds CEO Of Washington Post To Its Board

December 11, 2008

Donald Graham, chairman and CEO of The Washington Post Company, will join the board of social networking site Facebook next month, Facebook said Thursday.

Facebook will benefit from his insight and the experience he gained building the Washington Post, said Facebook founder Mark Zuckerberg.

Donald Graham joins Marc Andreessen and Peter Thiel on the board

Donald Graham joins Marc Andreessen and Peter Thiel on the board

Graham joined the Post as a reporter in 1971 and has held several news and business positions at the paper and at Newsweek magazine. He served as publisher of the newspaper from 1979 to 2000, and became CEO of The Washington Post Company in 1991.

Also on the Facebook board are Netscape co-founder Marc Andreessen, venture capitalist Jim Breyer from Accel Partners and PayPal co-founder Peter Thiel currently running the hedge fund, Clarium Capital Management.


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