TechPulse 360

Karen Quintos, VP Marketing for Dell's Public Sector business

At a press event in San Francisco this morning, Dell focused the conversation on its public sector activities, trying hard to detach itself from the image of  “just a hardware” company.

And the Texas-based company did show some compelling arguments.

First, Dell’s public sector business which focuses on 3 verticals (Education, Government and Healthcare) is huge: $15 billion a year or 1/4 of the company’s $60 billion total revenues, by delivering hardware (of course!), but most likely bundled as solutions.

The Mobile Clinical Computing for hospitals or the Mobile Computing Station which stores netbooks (Dell Latitude 2100) used in classrooms are some examples of Dell’s newly solution focus.

Also, simply by its sheer size -  helped by the Perot Systems’ acquisition – Dell vows to be a catalyst of change for governments worldwide, hospitals, schools, etc.

Public sector more open to sharing than private businesses

In her presentation, marketing vice-president Karen Quintos highlighted how Dell is helping the public sector community interacting with one another through event sponsoring, advisory councils, best practices.

“The public sector community is a much more open and collaborative than the private sector. They don’t have the barrier to share best practices with one another,” adds Quintos.

Follows a video excerpt of Quintos introduction to Dell’s public sector business: