Zoho Fires At Salesforce But Without Ammunition

August 6, 2009

I did a post yesterday characterizing Salesforce.com as the old guard of the software-as-a-service industry.

It highlighted arguments that Salesforce’s reliance on commercial products (EMC storage and Oracle’s database) create higher than necessary costs. In contrast, companies such as RightNow and Zoho rely on infrastructure built with open-source components.

Zoho claims a cost advantage over Salesforce, but offers no customer numbers to back up its argument

Zoho claims a cost advantage over Salesforce, but offers no customer numbers to back up its argument

In particular, I quoted from a strident diatribe Zoho CEO Sridhar Vembu posted on the company’s blog. Salesforce’s inefficiencies cause it to charge customers $65 a month instead of Zoho’s $15.

Vembu also pointed out how Salesforce had been running a 50 percent off promotion. “They must really believe this can keep customers from defecting,” he wrote. “I can tell them it is not working.”

Unfortunately, Vembu offers no proof backing up his claim – making his huffing and puffing appear quite pointless.

After reading his allegation, I shot off an e-mail asking him how many CRM customers he has and what percentage of them are paid. Vembu wouldn’t say. Here’s what Marisa Lam wrote on his behalf.

“Because we are a private company we don’t disclose specifics about number of customers (paid or free).”

Without figures to back up his allegations, they appear quite hollow. It is a little like George Bush claiming there are weapons of mass destruction in Iraq. I’m sure customers see through the smoke screen, too. So what’s the point in puffing out your chest if there is nothing to show?


Salesforce Described As Old Guard Of The Software Industry

August 5, 2009

When a company is first in a market, it becomes a target. This appears to be what has happened to Salesforce.com, the startup that pioneered the software-as-a-service model.

A decade ago, Salesforce launched an attacked on the then old guard of the software industry (Oracle, SAP, Microsoft). It steadily built a business renting its software over the Internet instead of selling products customers install in-house. Quarterly revenue is now over $300 million.

After dismissing SaaS (for years), Oracle, SAP and Microsoft all mounted their horses and raced to develop offerings of their own.

The same rules of engagement are now turning against this leader.  Software industry experts have begun asking whether its reliance on proprietary and expensive components (EMC storage gear, the Oracle database) creates a disadvantage when competitors, such as Zoho and RightNow, rely on open source

Zoho is quick to say yes. CEO Sridhar Vembu argues the differences create a “fundamental inefficiency” for Salesforce. This inefficiency is stubbornly reflected in the $65 a month price it charges, Vembu says in a recent blog post. Zoho charges $15, which includes a necessary mail account.

A CRM price promotion from Salesforce. Does it point to inefficiencies?

A CRM price promotion from Salesforce. Does it point to inefficiencies?

Maybe that is why Salesforce resorted to a $50 percent off promotion, he adds. “That gap, or may be I should call it the Grand Canyon (in price) is exactly what you have to resort to when you have a fundamentally inefficient business model that precludes you from dropping your price the honest way,” he says.

He could be right. While this disadvantage may take months, or perhaps years, to show up in business results, it is likely something Marc Benioff and crew are mulling. It is one thing to stay ahead with features and AppExchange partnerships. It is another to have cost on your side.


Tiecon 2009 Defies Recession; Celebrates Bold Entrepreneurs, 50 Hot Startups

May 18, 2009

This past weekend more than 3,500 attendees flocked Silicon Valley’s Santa Clara convention center to attend the 16th edition of Tiecon, billed as the world’s largest conference for entrepreneurs.

And unlike its peers, Tiecon – which theme focused on the “The Bold Entrepreneur” – has done better this year than last, attracting about 20 percent more people according to the organizers.

The energy at the conference was high and networking opportunities abundant, with more than 150 speakers attending (from entrepreneurs to VCs) in more than 50 sessions.

“This is the year to innovate and start a company. The current macro-economic environment is a unique opportunity for the bold entrepreneur,” said the conference c0-chairs, Shaukat Shamim and Gara Gauba.

For the first time this year, Tiecon organisers honored their top 50 “hottest” emerging startups in 5 segments (Tie50), out of 1,200 nominated and after 50,000 votes!



Zoho Challenges Microsoft Office Web Apps As Too Simplistic; A Way For Microsoft To Protect Cash Cow

October 29, 2008
Zoho challenges Microsoft in online office applications

Zoho challenges Microsoft in the online office applications market

Believe it or not but Zoho‘s marketing director Rodrigo Vaca is thrilled to start competing with Microsoft in the online productivity applications space.

The world’s largest software company announced yesterday that it will launch sometimes next year a “cloud” version of its Office productivity suite dubbed “Office Web Applications”.

Microsoft is a new comer in that space, considering that the Pleasanton, Calif.-based startup has been offering online productivity applications for about 3 years now, including word-processing, spreadsheet, presentation, CRM, etc.

Zoho predicts that Microsoft will loose control of the desktop market with a “good” online Office offering

“Our approach radically differs from Microsoft’s as we offer feature rich and fully loaded applications through the browser. For example, our spreadsheet application Zoho Sheet supports pivot table, recording, editing and playing macros. And Zoho Writer has an equation editor even if only a handful of our subscribers ever use this feature”, explains Vaca.

The Zoho executive also wonders if Microsoft will charge the same for the online version as they charge for the old, “dinosauric” version. “Are they still going to be able to collect the absurdly high CAL (client access license) fees for Office users? They surely risk loosing a grip on the desktop, as well; you don’t need Windows to run applications on a browser”, adds Vaca. Decisions, decisions!

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